Top 5 eCommerce Posts for April

The 10 Most Clickable Twitter Headlines – Mediabistro
Tests have shown that you can increase your conversion rate on a link by 73% when you write a compelling headline.

Pick Your Battles – The Wall Street Journal
Think a rival is taking anonymous swipes at you online? Follow these steps.

Two SEO Checks You Must Do Now – Lexiconn
Ever wonder how easy it is to lose your ranking in Google and Bing? Unfortunately,  a few of our clients found out how easy it was to lose ranking last week.

And in case you missed the latest ShopSite news, here’s a couple of announcements:

Avalara and ShopSite Partner on Sales Tax Integration – Avalara

ShopSite is now available on hosts that use the Softaculous Auto Installer – Softaculous

 

Top eCommerce Posts for March

Here are some of the better posts for March.

7 YouTube Tips For Your Small Business -Business 2 Community
Educate your consumers, create how-to videos tutorials; educate them on your current industry trends and show them the benefits of using your products and services. If you are a golf coach, show people simple swinging techniques on YouTube; if you are a website designer, teach people how to create a quality website and so on.

The Easiest Way to Increase Conversion by 20% – Get Elastic
According to data from PowerReviews, increasing a product’s review count from 0 to 1 increases conversion by 20%.

ShopSite Merchant Proves Mobile Commerce is Only Getting Bigger – LexiConn
All they did to cater to the ever-increasing mobile customer is enable ShopSite’s built-in mobile commerce support. A few clicks, some configuration of categories, links, navigation, search, and their site was optimized for mobile viewing.

Better For Visitors. Better For Search Engines -Lauren Hills Design
Your pages should be structured in a way similar to a written out paper (yes, we are using some of those skills from English class).  Place the title of your page in a heading tag <h1>Title here</h1>.  Subtitles should be in <h2>, <h3>, <h4>, etc, tags respectively. Headings should not have “Description” as a title, but should incorporate keywords for that page such as “Sock Materials.”

Top eCommerce Posts for February 2013

Here are some of the better posts for February:

How to Make a Landing Page That C.O.N.V.E.R.T.S. – KISSmetrics
If you don’t have a good landing page, it’s like going fishing without a net: you might land a big one on your hook, but you won’t be able to drag it into the boat.

A mobile commerce site over-achieves for an underwear retailer – Internet Retailer
 “It was so easy it’s almost laughable,” she says. “I went into our cart and clicked the Enable Mobile box, then I uploaded the page templates, and that was it. The mobile site links directly with every other system in the platform. Mobile orders come in just like any other order we receive. And if I want to change the navigation buttons, for example, I just open up the cart, change the text and hit Save. It’s ridiculously easy.”

5 Content Ideas For Local Businesses On Facebook – JonLoomer.com
What do you sell? What is special about your product? Whether it’s a bag of porridge or a folio edition of Lord Of The Rings, you have the opportunity to make your Facebook page your shop window. Show off your latest stock and entice your customers in with photographs.

11 Ways to Bring More Visitors to Your Ecommerce Website -LexiConn
Shoppers love to read reviews. Make sure you offer them on your site for your products.

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