Understanding the Difference Between Negative Keywords and Traditional Keywords – Inc.
Have you ever created a paid search ad that is ranked for a keyword that you did not mean to rank for? You aren’t alone–this has happened to me and a million other PPC marketing executives.

SEO for Google Shopping – Practical Ecommerce
The headline in a blog post by Bill Ready, Google’s president of commerce, read, “It’s now free to sell on Google.”

53 Social Media Pros Explain the Art of Posting on LinkedIn – Databox
Posting on LinkedIn is part art, part science. And that’s exactly what 53 social media pros are discussing in today’s post.