ShopSite in the News
Feb. 14, 2000 - ShopSite Continues Worldwide Expansion With ShopSite 4.3 For German-, French- Spanish- Portuguese- And Italian-Speaking Customers
New Software Enables Customers to Build Online Stores Quickly in Native Language, Compete More Easily on a Global Scale
BURLINGTON, Mass. - February 14, 2000 -Open Market, Inc., (NASDAQ: OMKT), a world-leading provider of integrated enterprise e-business solutions, today announced the localization of its easy-to-use, browser-based online store building product, ShopSite into German, French, Spanish, Portuguese, and Italian. European and Latin American Application Service Providers (ASPs, ISPs, portals) can now offer small- to medium-sized companies the ability to build robust Internet businesses with a product that is tailored to their language and local needs.
"Many Internet commerce software vendors overlook the global nature of the Web," said Keith Lietzke, Vice President of Product Marketing at Open Market. "We know how vital it is for our customers to take advantage of global business opportunities. With ShopSite 4.3 we've created an easy to use, international product for building an online business in native European and Latin American languages."
ShopSite is an easy-to-use, robust, online store creation system that allows merchants to build and maintain catalogs of products or services to sell over the Internet. ShopSite is offered to small- to medium-sized businesses by commerce application service providers (C-ASPs) and Web portals. "There has been a huge demand for ShopSite internationally," Lietzke said. "Now European and Latin American businesses can take advantage of one of the easiest and most powerful tools on the market."
ShopSite 4.3 also offers customizable store-building templates that allow C-ASPs to differentiate and brand their services while making it easier for merchants to build well-designed catalogs. "Even small businesses don't want cookie-cutter sites. ShopSite allows for varied and unique interfaces for each store," said Lietzke.
"As a C-ASP, we continually strive to provide the software that best meets the needs of our customers, and many times the software is geared toward English-speaking audiences," said Frank Ulrich, CEO of Bechtel & Ulrich, the German distributor of ShopSite. "Open Market realizes providing the ability to work in native languages benefits customers, gets them up to speed more quickly, and enhances their user experience. I'm delighted to be able to offer their best-in-class ShopSite 4.3 to my customers."
Platforms, Pricing and Availability
This latest version of ShopSite is immediately available worldwide. ShopSite TX will be available on the Solaris/Sparc, IRIX, and Linux platforms. ShopSite SC 4.3 will be available on the Sun Solaris (Sparc and Intel), SGI IRIX, Linux, Free BSD, BSDI, and NT platforms. Application service providers (ASPs) license ShopSite in volume. Pricing scales according to the number of merchants supported. Merchants need only a browser and an Internet connection to access ShopSite 4.3. Pricing for merchants starts at approximately $495 (USD).
About ShopSite
ShopSite is an easy-to-use online store creation system that allows merchants to build and maintain catalogs of products or services to sell over the Internet. ShopSite is specifically designed to make setting up and maintaining a commerce Web site simple, with timesaving features for administrators and designers alike.
Merchants can use ShopSite to commerce-enable an existing site instantly, or use the ShopSite store setup wizard and its intuitive, browser-based interface to build a new site as little as 15 minutes.
Open Market and ShopSite are trademarks or registered trademarks of Open Market, Inc. in the United States and other countries. All other names are used for identification purposes only and may be trademarks of their respective owners. Sun, Sun Microsystems, the Sun Logo, Java and J2EE are trademarks or registered trademarks of Sun Microsystems, Inc. in the United States and other countries.
